In recent years, homeownership among young individuals in China is witnessing a decline.

According to the latest data, in March 2023, the national real estate sales area decreased by 8.1% year-on-year and 4.4% month-on-month. Among them, the residential sales area decreased by 11.6% year-on-year and 6.2% month-on-month. Affected by factors such as purchase restriction policies and the market, real estate sales in various cities vary. Among them, real estate sales in Shanghai, Beijing, Shenzhen and other places fell by more than 10% year-on-year.1

This post will delve into the personal, social psychological, and microeconomic factors affecting this trend, veering away from the often discussed macro-economic aspects. The changing societal norms and individual financial considerations play a pivotal role in this evolving landscape of homeownership. Through exploring these elements, we aim to shed light on the nuanced choices of young Chinese individuals amidst the complex economic backdrop.

Shift in Wealth Perception

The younger generation in China is exhibiting a significant shift in attitudes towards wealth and asset accumulation. Unlike the previous generations, who viewed homeownership as a hallmark of financial stability, the modern youth are leaning towards a more holistic perception of wealth. They prioritize quality of living over merely possessing assets, showcasing a broader understanding of financial well-being.

This change is notably mirrored in their approach to housing. The conventional wisdom of ‘a house is a lifetime asset’ is being re-evaluated. Young individuals now are more inclined to rent rather than plunge into the hefty financial commitment of buying a property. This shift is not just a fleeting trend but a representation of deeper social and economic understandings.2

The narratives from the past, which equated property ownership with success and stability, are being replaced with a more nuanced understanding. The modern youth value experiences, mobility, and financial flexibility over the rigid asset accumulation model of the past. They are keener on living in well-located, well-furnished rentals that offer a better quality of life, rather than being tied down to a mortgage.

Furthermore, the fear of property devaluation, as seen in recent market trends, also plays into this cautious stance towards buying property. The young generation is more informed and cautious, evaluating the long-term financial implications and the risks involved in homeownership. They are not swayed by the transient market boons but are looking at the bigger picture concerning their financial security and quality of life.

This nuanced approach towards wealth and asset accumulation reflects a mature understanding and adaptation to the contemporary economic landscape. It also hints at a broader social shift in values and aspirations among China’s young populace, steering clear of blind investment in property and focusing on creating a balanced and fulfilling life.

Social Psychological Changes

The evolving social psyche among young Chinese individuals is well illustrated by the terms “内卷” (over-competition) and “躺平” (lying flat). The cutthroat competition in modern Chinese society, especially in urban centers, has led to a phenomenon known as “over-competition,” where individuals are pushed to constantly outperform others to secure a minimal advantage. This relentless race not only exacerbates stress levels but also clouds judgment regarding long-term life decisions, such as homeownership.

On the flip side, “lying flat” has emerged as a counter-movement. It embodies a resistance to the ingrained hustle culture, advocating for a life of minimalism and contentment over relentless competition. This ideology extends to housing decisions among young people, who now, more than ever, prioritize mental well-being and quality of life over societal expectations of homeownership. This shift in attitude alleviates the pressure of jumping onto the property ladder, allowing young individuals to make more informed, less hurried decisions regarding their living situations.

The social psychological changes encapsulated by “over-competition” and “lying flat” contribute significantly to the declining homeownership rates among young people. They reflect a broader societal shift towards valuing personal fulfillment and well-being over material acquisition, echoing the global trend of re-evaluating the traditional markers of success and stability.

Social Psychological Changes

The terms “内卷” (over-competition) and “躺平” (lying flat) are becoming emblematic of the social psychological evolution among young individuals in China. The relentless pressure and competition inherent in the societal structure are pushing many to reconsider traditional life milestones, like homeownership.

In a society where the rat race begins as early as in kindergarten, the dread of being shackled to a 30-year mortgage is palpable among the youth. The fear isn’t about the financial commitment alone but what it represents – a tether to an unending cycle of competition and overwork.

The “lying flat” philosophy emerges as a form of silent protest and a quest for personal peace. It’s about opting out of the rat race, even if temporarily, to enjoy a semblance of control over one’s life. However, the financial obligation of a mortgage is seen as an antithesis to this newfound value of life simplicity and personal freedom.

Not every young individual is adopting the “lying flat” approach, but the allure of having the option to opt-out of the relentless competition, even momentarily, is appealing. The fear of losing this freedom, once entangled in a long-term financial commitment like a mortgage, is a significant deterrent in their homeownership decisions.

The change is not just a financial decision but a deep-seated social commentary on the relentless pressure to conform to societal expectations and the pursuit of a different, perhaps more fulfilling, life narrative. Through opting for lesser financial burdens, the youth are carving out a space to breathe, reflect, and live on their own terms amidst the whirlpool of societal expectations and competition.

Housing Policies and Microeconomic Factors

The evolution of housing policies in China has had a substantial impact on the financial capability of young prospective homebuyers. With the real estate market experiencing fluctuations, the policies too have oscillated between being stringent to lenient, in attempts to stabilize the market. However, these policy shifts often result in financial strain on young individuals aspiring to own a home. The down payment requirements, high interest rates, and the property price surges in urban areas have made homeownership a daunting financial endeavor.

Adding to the financial strain are the employment challenges faced by the younger generation. The shifting economic structures have led to job market volatilities, with certain industries facing downsizing or stagnation. This precarious employment scenario affects the earning potential and job security of young individuals, thereby impacting their ability to secure a mortgage or save for a down payment.

Moreover, the transition from traditional industries to a digital and service-oriented economy has created a mismatch in job skills and availability. Young individuals often find themselves in a conundrum, where the jobs available do not match their skill set or do not offer the financial stability necessary for long-term commitments like homeownership.

The uncertainty surrounding employment and the financial commitments required for buying a home are intertwined microeconomic factors that significantly influence the homeownership decisions among young Chinese individuals. The dream of owning a home is often overshadowed by the reality of financial constraints and job market uncertainties. Hence, many young people are opting for alternatives that offer financial flexibility and a less burdensome commitment, steering away from the traditional path of homeownership that was once considered a rite of passage to adulthood and financial stability.

These intertwined microeconomic factors and housing policies create a complex scenario for young individuals navigating the realm of homeownership. Their choices reflect not just personal preferences, but a rational response to the evolving economic and policy landscape that governs the real estate market in China.

The “Renting Generation”

The contemporary era in China is witnessing the rise of the “renting generation.” A significant fraction, nearly one-third of millennials, are veering towards long-term or lifetime renting, mainly propelled by housing affordability issues. This shift is emblematic of the broader socioeconomic changes sweeping across the nation, with young individuals opting for flexibility and financial prudence over the hefty financial commitment of homeownership. 3

The past decade has seen China pumping hundreds of billions of yuan into infrastructure construction. This massive investment has transformed many small cities and villages into livable spaces. The upgraded infrastructure, coupled with the burgeoning digital economy, is catalyzing the digital nomad lifestyle among China’s youth. The allure of a flexible, location-independent work culture is becoming increasingly appealing, dovetailing seamlessly with the preference for renting.4

The “renting generation” is not merely a transient phenomenon but a reflection of the evolving aspirations and lifestyle choices of China’s millennials. The relative affordability and flexibility of renting, juxtaposed against the backdrop of enhanced connectivity and the feasibility of remote work, is fostering a culture of digital nomadism. This trend is further buttressed by the improved living conditions in smaller cities and villages, offering a blend of modern amenities and serene living environments away from the bustling megacities.

Moreover, the diversified rental market now offers a plethora of options catering to varied preferences and financial capacities, making renting a viable and often preferable alternative to homeownership. The modern rental spaces are equipped with contemporary amenities, and the contractual flexibility allows the young populace to maintain a fluid lifestyle, unencumbered by the shackles of a mortgage.

The emergence of the “renting generation” and the growing popularity of the digital nomad lifestyle are symbiotic trends. They epitomize the shifting paradigms of living and working among China’s young populace, who are exploring new avenues to balance their personal and professional lives. These intertwined trends are likely to have a lasting impact on the housing market, urban development, and the broader socioeconomic fabric of China.

This holistic shift towards renting and a nomadic lifestyle underscores a nuanced adaptation to the contemporary economic and social landscapes. The “renting generation” is carving a new narrative, one that values flexibility, financial sustainability, and the quality of living over traditional markers of success like homeownership.


Reflecting on the myriad factors discussed, the homeownership landscape for young people in China is undeniably evolving. The intertwining social, psychological, and economic changes are driving a shift from the traditional homeownership model towards more flexible living arrangements.

As a young American living in China, it’s fascinating to witness this shift first-hand. The rise of the “renting generation” and the allure of a nomadic lifestyle underscore a broader societal transition towards valuing quality of life and financial prudence. The future of homeownership in China is unfolding through a complex interplay of individual choices and broader socioeconomic dynamics, painting a multifaceted picture of the contemporary Chinese society.

  1. https://zhuanlan.zhihu.com/p/620461906 ↩︎
  2. https://new.qq.com/rain/a/20230809A051EP00 ↩︎
  3. https://www.thepaper.cn/newsDetail_forward_22045132 ↩︎
  4. https://www.huxiu.com/article/1905912.html ↩︎

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